Sterling Bank shows commitment to SME’s growth at 2024 Start to Scale Summit

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Sterling Bank, in collaboration with key partners, reaffirmed its commitment to supporting the growth of Small and Medium Enterprises at the 2024 Start to Scale Summit.

The annual event, organised by The Business Hub, gathered entrepreneurs, industry experts, and corporate leaders in Lagos for a day focused on advancing Nigeria’s SME sector.

Themed “Growing Against All Odds,” the summit provided a platform for aspiring and established business owners to connect, learn, and gain insights on navigating Nigeria’s complex economic landscape.

According to a statement released by Sterling Bank on Monday, attendees participated in workshops and panel discussions covering essential topics such as financial management, innovative marketing, and operational efficiency.

A major highlight of the event was a business pitch competition, where three emerging entrepreneurs received cash prizes to fuel their ventures.

Speaking on the event’s impact, Dele Faseemo, Divisional Head of Investment Banking and Specialised Markets at Sterling Bank, praised the resilience of Nigerian entrepreneurs.

“The tenacity and creativity of these business owners are inspiring. They continue to innovate despite the challenges they face, pushing our economy forward. This summit has equipped them with critical tools to scale their businesses effectively,” Faseemo remarked.

Head of SME Products at Sterling Bank, Bolanle Tyson, echoed this sentiment, emphasising the importance of Sterling Bank’s support for SMEs.

She said, “We recognize that SMEs are the backbone of Nigeria’s economy.

“The Start to Scale summit aligns perfectly with our mission to empower these businesses. The insights and resources shared today will play a pivotal role in the growth of numerous enterprises across the country.”

The event was made possible by sponsors and partners such as Sterling Bank, Bumpa, Noor Takaful, OmniX, SMEDAN, Imperium, Grubbix, Banca, Fez Delivery, GFA Technologies, GIZ, and Zoho, whose contributions underscore the collaborative approach needed to foster a robust entrepreneurial ecosystem.

Looking to the future, The Business Hub announced plans to expand the summit’s reach, with year-round initiatives to support SME growth through mentorship, continuous learning, and easier access to essential resources.

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Ifetayo Adeniyi

Adeniyi Ifetayo Moses is an Entrepreneur, Award winning Celebrity journalist, Luxury and Lifestyle Reporter with Ben tv London and Publisher, Megastar Magazine. He has carved a niche for himself with over 15 years of experience in celebrity Journalism and Media PR.

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